Tips for email marketing


Email is the most used form of digital communication and can be a very effective marketing tool. Below are some tips to help get your email opened and acted upon. Consider why you’re sending the email in the first place Don’t waste people’s time, or yours, by sending something that’s not valuable or helpful. Why […]

Using Storify for content

storify save

  Last week I participated in @problogger Twitter chat about content for your blog. I thought I might get some blog fodder myself out of it so decided to keep the most common themes from the chat in a Storify story so I’d have something to come back to later. For those who haven’t used […]

Plan to maintain your website

Notes on OKF website redesign

I went for a job interview over a year ago now. Actually it was an informal coffee chat about an opportunity but I like the informal and think there should be more of them. They’d found me on LinkedIn and been proactive about seeking new talent which I liked. Otherwise LinkedIn hasn’t really worked that […]